SaaS Writing Consultation & Production
SaaS Writing Consultation & Production
SaaS Writing Consultation & Production
Your software deserves better writing.
Blog posts, template directories, and integration landing pages that nudge users to sign up, renew, or upgrade their account. Email and eBooks that keep customers engaged. Copywriting that brings your product to life.
You've built something great. Now it's time to tell the world, and get them as excited to use it as you are.
Our full-stack editorial team can handle everything in your writing pipeline—from topic generation to publication—so you can focus on your product.
Your software deserves better writing.
Blog posts, template directories, and integration landing pages that nudge users to sign up, renew, or upgrade their account. Email and eBooks that keep customers engaged. Copywriting that brings your product to life.
You've built something great. Now it's time to tell the world, and get them as excited to use it as you are.
Our full-stack editorial team can handle everything in your writing pipeline—from topic generation to publication—so you can focus on your product.
Your software deserves better writing.
Blog posts, template directories, and integration landing pages that nudge users to sign up, renew, or upgrade their account. Email and eBooks that keep customers engaged. Copywriting that brings your product to life.
You've built something great. Now it's time to tell the world, and get them as excited to use it as you are.
Our full-stack editorial team can handle everything in your writing pipeline—from topic generation to publication—so you can focus on your product.
Trusted by leading SaaS teams
Integration & Template Directories
Acquisition & Activation
People aren’t looking for your product. They’re looking for how to accomplish tasks. How to get their work done better, faster.
Directories match their needs to your product. Provide no-nonsense explanations and recommendations for how to use your app paired with templates, integrations, and complementary tools. Match user intent to your product—with unique, helpful writing to maximize their impact.
Blog posts & eBooks
Acquisition & Retention
Readers are looking for information about your industry. Case studies about how professionals like them use tools like yours. Stories about why your app was built, how your industry came to be, and what they need to know to be better at their role.
Publish guides packed with quotes from subject matter experts and step-by-step walkthroughs of high-value workflows to get users more deeply connected with your app.
Docs, Emails, & UX Copy
Activation & Retention
Users need help getting the most out of your app. They need guidance as they get started, tips to surface hidden features, and suggestions on how they can do more than they’d ever imagined possible.
Write docs that will show up when people search for how to do stuff in your app—or competing tools. Build emails that guide them through your product. Tweak in-app copy to keep people from needing to contact support.
Integration & Template Directories
Acquisition & Activation
People aren’t looking for your product. They’re looking for how to accomplish tasks. How to get their work done better, faster.
Directories match their needs to your product. Provide no-nonsense explanations and recommendations for how to use your app paired with templates, integrations, and complementary tools. Match user intent to your product—with unique, helpful writing to maximize their impact.
Blog posts & eBooks
Acquisition & Retention
Readers are looking for information about your industry. Case studies about how professionals like them use tools like yours. Stories about why your app was built, how your industry came to be, and what they need to know to be best at their role.
Publish guides packed with quotes from subject matter experts and step-by-step walkthroughs of high-value workflows to get users more deeply connected with your app.
Docs, Emails, & UX Copy
Activation & Retention
Users need help getting the most out of your app. They need guidance as they get started, tips to surface hidden features, and suggestions on how they can do more than they’d ever imagined possible.
Write docs that will show up when people search for how to do stuff in your app—or competing tools. Build emails that guide them through your product. Tweak in-app copy to keep people from needing to contact support.
Integration & Template Directories
Acquisition & Activation
People aren’t looking for your product. They’re looking for how to accomplish tasks. How to get their work done better, faster.
Directories match their needs to your product. Provide no-nonsense explanations and recommendations for how to use your app paired with templates, integrations, and complementary tools. Match user intent to your product—with unique, helpful writing to maximize their impact.
Blog posts & eBooks
Acquisition & Retention
Readers are looking for information about your industry. Case studies about how professionals like them use tools like yours. Stories about why your app was built, how your industry came to be, and what they need to know to be better at their role.
Publish guides packed with quotes from subject matter experts and step-by-step walkthroughs of high-value workflows to get users more deeply connected with your app.
Docs, Emails, & UX Copy
Activation & Retention
Users need help getting the most out of your app. They need guidance as they get started, tips to surface hidden features, and suggestions on how they can do more than they’d ever imagined possible.
Write docs that will show up when people search for how to do stuff in your app—or competing tools. Build emails that guide them through your product. Tweak in-app copy to keep people from needing to contact support.
What our clients say
Working with Matt, Ryan and the Pith and Pip team has been a breath of fresh air. As more and more content becomes undifferentiated drivel generated by robots, it’s great to rely on a team that understands the value of being human and standing out.
We had a great experience working with Matt and Ryan on educational articles for Assistiv. They’re true pros, discovering our goals and needs, ramping up on our niche of web accessibility, and delivering high-quality content. Pith & Pip are our go-to resource for content creation.
Fabulous content, some of the best and most informed I’ve ever heard from us. Really good.
I said @maguay was the Hacker News whisperer, and y’all have already delivered: I submitted this post to HN yesterday and it hit the top:
Pith and Pip are true subject matter experts who deliver the perfect combination of content that's optimized for SEO while still being genuine thought leadership.
Our process from project handoff to hands-off publishing
You know your industry and audience better than anyone, know the story behind your app and what makes it special. Your website and support data contain hints of the topics people who will like your product will find most interesting. We’ll combine those with our wide-ranging SaaS experience, research, and writing instincts to build the writing that will make your app stand out.
01
Share your goals & personas
Great writing starts with clear objectives and well-defined audiences.
We’ll discuss both with you and your team on calls, then dig more into your data at the start of the sprint.
Review your 90-day writing sprint
Within a week of the consultation call, we’ll present a detailed quote based on a regular cadence of writing projects that align with your goals.
02
Get back to development & app updates
We’ll keep your content flywheel spinning, freeing you up to ship your product and support customers.
And we’ll stay in touch, to keep you up-to-date on content performance and work your latest features and updates into the content plan.03
01
Share your goals & personas
Great writing starts with clear objectives and well-defined audiences.
We’ll discuss both with you and your team on calls, then dig more into your data at the start of the sprint.
Review your 90-day writing sprint
Within a week of the consultation call, we’ll present a detailed quote based on a regular cadence of writing projects that align with your goals.
02
Get back to development & app updates
We’ll keep your content flywheel spinning, freeing you up to ship your product and support customers.
And we’ll stay in touch, to keep you up-to-date on content performance and work your latest features and updates into the content plan.03
01
Share your goals & personas
Great writing starts with clear objectives and well-defined audiences.
We’ll discuss both with you and your team on calls, then dig more into your data at the start of the sprint.
Review your 90-day writing sprint
Within a week of the consultation call, we’ll present a detailed quote based on a regular cadence of writing projects that align with your goals.
02
Get back to development & app updates
We’ll keep your content flywheel spinning, freeing you up to ship your product and support customers.
And we’ll stay in touch, to keep you up-to-date on content performance and work your latest features and updates into the content plan.03
01
Share your goals & personas
Great writing starts with clear objectives and well-defined audiences.
We’ll discuss both with you and your team on calls, then dig more into your data at the start of the sprint.
Review your 90-day writing sprint
Within a week of the consultation call, we’ll present a detailed quote based on a regular cadence of writing projects that align with your goals.
02
Get back to development & app updates
We’ll keep your content flywheel spinning, freeing you up to ship your product and support customers.
And we’ll stay in touch, to keep you up-to-date on content performance and work your latest features and updates into the content plan.03
Our process from project handoff to hands-off publishing
You know your industry and audience better than anyone, know the story behind your app and what makes it special. Your website and support data contain hints of the topics people who will like your product will find most interesting. We’ll combine those with our wide-ranging SaaS experience, research, and writing instincts to build the writing that will make your app stand out.
01
Share your goals & personas
Great writing starts with clear objectives and well-defined audiences.
We’ll discuss both with you and your team on calls, then dig more into your data at the start of the sprint.
Get back to development & app updates
We’ll keep your content flywheel spinning, freeing you up to ship your product and support customers.
And we’ll stay in touch, to keep you up-to-date on content performance and work your latest features and updates into the content plan.
03
Review your 90-day writing sprint
Within a week of the consultation call, we’ll present a detailed quote based on a regular cadence of writing projects that align with your goals.
02
Our process from project handoff to hands-off publishing
You know your industry and audience better than anyone, know the story behind your app and what makes it special. Your website and support data contain hints of the topics people who will like your product will find most interesting. We’ll combine those with our wide-ranging SaaS experience, research, and writing instincts to build the writing that will make your app stand out.
01
Share your goals & personas
Great writing starts with clear objectives and well-defined audiences.
We’ll discuss both with you and your team on calls, then dig more into your data at the start of the sprint.
Review your 90-day writing sprint
Within a week of the consultation call, we’ll present a detailed quote based on a regular cadence of writing projects that align with your goals.
02
Get back to development & app updates
We’ll keep your content flywheel spinning, freeing you up to ship your product and support customers.
And we’ll stay in touch, to keep you up-to-date on content performance and work your latest features and updates into the content plan.03
01
Share your goals & personas
Great writing starts with clear objectives and well-defined audiences.
We’ll discuss both with you and your team on calls, then dig more into your data at the start of the sprint.
Review your 90-day writing sprint
Within a week of the consultation call, we’ll present a detailed quote based on a regular cadence of writing projects that align with your goals.
02
Get back to development & app updates
We’ll keep your content flywheel spinning, freeing you up to ship your product and support customers.
And we’ll stay in touch, to keep you up-to-date on content performance and work your latest features and updates into the content plan.03
01
Share your goals & personas
Great writing starts with clear objectives and well-defined audiences.
We’ll discuss both with you and your team on calls, then dig more into your data at the start of the sprint.
Review your 90-day writing sprint
Within a week of the consultation call, we’ll present a detailed quote based on a regular cadence of writing projects that align with your goals.
02
Get back to development & app updates
We’ll keep your content flywheel spinning, freeing you up to ship your product and support customers.
And we’ll stay in touch, to keep you up-to-date on content performance and work your latest features and updates into the content plan.03
01
Share your goals & personas
Great writing starts with clear objectives and well-defined audiences.
We’ll discuss both with you and your team on calls, then dig more into your data at the start of the sprint.
Review your 90-day writing sprint
Within a week of the consultation call, we’ll present a detailed quote based on a regular cadence of writing projects that align with your goals.
02
Get back to development & app updates
We’ll keep your content flywheel spinning, freeing you up to ship your product and support customers.
And we’ll stay in touch, to keep you up-to-date on content performance and work your latest features and updates into the content plan.03
